Best QR Code Generators With Analytics: 6 Compared by Data Depth

Depth has three separate dimensions, and a tool can be strong on one while being useless on another.

The first is field granularity, and a shallow report gives you a running total and a date, nothing more. A deep one adds unique users, city, country, device type, operating system, browser, and referring source, and each of those answers a question the total cannot. The single most useful field is device, because it tells you whether a flat conversion rate is a placement problem or a broken landing page.

The second is retention, which is how far back the history reaches. This is the dimension buyers underestimate most, because it feels irrelevant in week one and decides everything in month nine. A 14-day window works if you pull numbers the week after a campaign. It fails completely if you want to compare this quarter against the last one.

The third is portability, because data trapped in a dashboard cannot go into a board pack, a client report, or a spreadsheet next to your other channels. CSV export is the line between analytics you can use and analytics you can only look at, and several tools here put it several hundred dollars up the ladder.

Because you can work around a missing field, whereas you cannot recover history you never kept.

If a tool does not report device type, you can add UTM parameters to the destination and read the split in your own website analytics instead. That workaround is clumsy, and it works. There is no equivalent trick for a scan that happened four months ago on a plan that only stored 30 days, since that record simply does not exist any more.

Retention also decides whether QR Codes can be compared with anything else you run. EMARKETER's February 2024 forecast put 38.0% of people in the US as scanning a QR Code at least once a year, which is more than 100 million people, and a channel at that scale eventually gets asked to justify itself year on year. A 30-day window cannot answer that question at all.

Ranked on depth for the money, weighting retention and export more heavily than raw field counts.

1. The QR Code Generator (TQRCG)

The QR Code Generator (TQRCG) leads here on the depth you get before paying anything, which is the measure most of this list fails. The free plan reports total scans, unique users, city, country, and device across a 14-day window, on 2 free dynamic QR Codes that never expire.

Set that against the free tiers below it, where Bitly reports no data history at all. Hovercode gives you total and unique scans only, and QR Code Generator PRO has no free plan to compare against. Five fields at no cost, including the device split, is the most useful free report in this comparison.

Flex moves the window from 14 days to 60 and turns on CSV export, starting at $5 per month billed yearly for 5 dynamic QR Codes and reaching $10 per month billed yearly for 45. Two months of history with portable data at $60 a year is cheaper than every equivalent step on this page, and Bitly charges $348 a year for 120 days on Growth without device data attached.

Where the depth stops is worth stating precisely, since GPS-level location sits on the Core Plan (powered by Uniqode) at $49 per month billed yearly rather than on TQRCG itself, and that plan is also where the window extends to 180 days. Both TQRCG tiers are single-user, so a report cannot be shared through a second login.

For a small business or a solo marketer the free tier answers the questions that actually get asked, and TQRCG's Flex plan covers the rest for less than the cost of a single print run.

2. QR TIGER

QR TIGER runs the deepest paid analytics in this comparison, and it is not close. The free tier is basic, offering standard scan reporting across 3 dynamic codes capped at 500 scans each, though free codes carry a QR TIGER logo popup.

The paid tiers are where it separates from everything else here. Advanced costs US$16 per month billed annually and includes scans by time, location, and device, alongside GA4 and Google Tag Manager support, Facebook pixel retargeting, custom UTM parameters, scan notifications, precision geolocation, and geofencing. Premium costs US$37 per month billed annually for 600 codes.

The GA4 integration is the item worth paying attention to, because it moves QR scan data into the same reporting environment as the rest of your traffic. That solves the portability problem more thoroughly than a CSV export does, since the data arrives where your other channels already live rather than in a separate file you have to reconcile.

The terms are the counterweight, and they matter for reporting specifically. Dynamic codes stop working when the plan expires, which ends the data collection with them, and code allowances are valid for one year without carrying over. A dynamic code scanned eight or more times cannot be deleted either, so a cluttered dashboard stays cluttered.

3. Bitly

Bitly holds the longest retention ladder on this page, and it charges accordingly at every rung. Data History runs 30 days on Core, 120 days on Growth, one year on Premium, and two years on Enterprise, with nothing at all on the free plan.

Two years of scan history is genuinely useful for anyone who has to defend a channel across budget cycles, and no other tool in this comparison publishes anything close. The catch is where the fields sit, because country-level data arrives as a top ten on Core and in full on Growth, whereas city-level data and device data both wait until Premium at $199 per month billed annually, an annual charge of $2,388.

Core costs $10 per month billed annually, an annual charge of $120, with no monthly option. Growth costs $29 per month billed annually or $35 billed monthly, and it is the first tier with data export. Full details of every row sit on the Bitly pricing page.

Read the shape of that carefully before buying, because you reach usable retention at Growth for $348 a year, and you still have no device breakdown, which is the field most likely to change a decision. Reaching device data means Premium, and Premium costs more than six times as much.

4. QR Code Generator PRO

QR Code Generator PRO takes a different approach to depth, treating the report itself as the deliverable. Starter includes what the page calls Easy statistics against a 10,000-scan cap, whereas Advanced and Professional both provide Detailed statistics with unlimited scans.

The distinguishing feature is the export format, since Advanced and above allow statistics to be exported as PDF as well as CSV, which sounds minor and is not, because a PDF report goes straight into a client deck or a board pack without anybody rebuilding it. Most tools here export raw CSV and leave the presentation to you.

Starter costs $9.99 per month billed annually, an annual charge of $119.88, for 2 dynamic codes and one user. Advanced costs $15.99 per month billed annually, $191.88 a year, for 50 codes, unlimited scans, and two seats. Professional costs $46.99 per month billed annually, $563.88 a year, for 250 codes and five seats. Value added tax sits on top of all three.

There is no free plan, only a 14-day trial, so every report here costs money from the first day. Their published terms also give lapsed codes three further years before they stop, which is the longest grace period in this comparison and means historical data survives a billing gap.

5. Hovercode

Hovercode is the only tool here offering unlimited retention, and it puts that behind a mid tier rather than an enterprise contract. The free plan reports total scans and unique scans across three months of history, on 3 dynamic codes that never expire, with unlimited scans and no advertising on scan.

Paid tiers add per-scan detail covering time of scan, device, browser, and estimated location by city and country, alongside workspace overviews, tag grouping, and date-range filters. Pro costs $12 per month billed monthly or $120 a year and extends history to twelve months. Business costs $39 per month or $390 a year, and that is where history becomes unlimited, GPS tracking arrives, and CSV export switches on.

Unlimited history at $390 a year is worth comparing directly against Bitly, which reaches one year at $2,388 a year on Premium and two years only on a custom Enterprise quote. On retention per dollar, nothing here comes close to Hovercode Business.

The free tier is thin on fields, offering counts without the device or location split, so it works as a volume check rather than as a report. Pro's 100 dynamic codes is also a lifetime total that never resets, which constrains how much you can be measuring at once.

6. QR Code Prime

QR Code Prime's free tier sits last on depth and first on cost, since the whole product is free and no paid tier exists to upgrade into. A free account carries 10 dynamic QR Codes with 500 tracked scans a month, reporting total scans, date, device, and estimated location by city and country.

Four fields including the device split is a reasonable report, and it is more than Bitly gives away at $10 a month or Hovercode gives away free. Ten tracked codes at no cost is also the highest free code count in this comparison, which suits anyone monitoring a spread of small placements rather than one busy campaign.

Where it stops is retention and export, because no history window is published anywhere, there is no CSV export, and the 500-scan monthly ceiling caps how much data can accumulate in the first place. A code in a busy doorway passes that inside three weeks, at which point the counting pauses until the month turns.

Treat it as a live check rather than a reporting tool. For ten quiet placements where you want to know roughly what is happening and nothing needs to reach a spreadsheet, it does that at no cost, and static codes alongside it are unlimited, unwatermarked, and generated in your browser so nothing you encode reaches their servers.

Buy against the report you will genuinely produce, not the dashboard you imagine using.

Are you reporting weekly, monthly, or annually?

This one question eliminates half the list on its own. Weekly reporting needs a 14-day window, which TQRCG provides free and Bitly does not provide at any price on its free plan. Monthly reporting needs 60 days, which is Flex at $5 per month billed yearly. Annual comparison needs twelve months or more, which means Hovercode Pro at $120 a year, Bitly Premium at $2,388 a year, or Hovercode Business at $390 a year for unlimited.

Does the data need to leave the dashboard?

If a report goes to a client, a board, or a spreadsheet, export is not optional and it changes the shortlist immediately. TQRCG turns CSV on at Flex, Bitly at Growth, Hovercode at Business, and QR Code Generator PRO adds PDF alongside CSV at Advanced. QR Code Prime does not offer export at all, which rules it out for anything that has to be presented rather than glanced at.

How much of the depth will change a decision?

Field counts are easy to sell and easy to over-buy. Device type earns its cost because it triggers a landing page fix, and city data earns its cost because it moves a print budget. Operating system, browser, and referrer rarely change anything for a QR Code campaign, whatever the feature grid implies.

It is worth keeping the scale in proportion as well, since Mordor Intelligence attributes 64.92% of 2025 QR Code market revenue to dynamic codes, and Grand View Research valued the QR Code payment market at USD 14.32 billion in 2025. Those are large numbers, and they still do not mean your six codes need enterprise reporting.

Set up a code on TQRCG's free analytics dashboard, leave it running for two weeks, then open the report and try to write three sentences of conclusion from it. If you can write them, the depth is sufficient, and if you cannot, you now know exactly which field was missing, and you can buy for that specific gap rather than for a feature list.

That exercise costs nothing and it consistently produces a smaller purchase than the one people were planning.

Which QR Code generator has the best free analytics?

TQRCG reports the most fields on a free plan, covering total scans, unique users, city, country, and device across 14 days, which is more than Bitly, Hovercode, or QR Code Prime provide at no cost. QR Code Prime gives you the most free tracked codes at 10, though with fewer fields and no published history window, and Hovercode gives you three months of history with counts only.

How long do QR Code generators keep scan data?

Retention varies more widely than any other feature in this comparison. Bitly runs 30 days on Core, 120 days on Growth, one year on Premium, and two years on Enterprise. TQRCG runs 14 days free and 60 days on Flex. Hovercode runs three months free, twelve months on Pro, and unlimited on Business at $390 a year, which is the longest retention per dollar available here.

Can you export QR Code scan data to a spreadsheet?

Most tools allow it on a paid tier rather than free. TQRCG enables CSV export on Flex at $5 per month billed yearly, Bitly enables it on Growth at $29 per month billed annually, and Hovercode enables it on Business. QR Code Generator PRO exports statistics as PDF as well as CSV from its Advanced tier, which is useful if the report goes into a client deck.

Do QR Code analytics count the same person twice?

Most tools report both total scans and unique users, and the gap between those two numbers is often the more interesting figure. A high total against a low unique count usually means the same people are rescanning, which points at a saved link being lost or a page that is not loading properly rather than at genuine reach.

Is GPS-level location worth paying for?

Rarely, for most campaigns. City-level data is usually enough to decide where the next print run goes, and GPS precision mainly matters for logistics, field operations, or asset tracking where the exact position of a scan carries meaning. TQRCG routes GPS to the Core Plan (powered by Uniqode), and QR TIGER includes precision geolocation on its paid tiers.