Business Tutorials 20m 24s 24 Jan 2021

How to Reduce Abandoned Cart


In this video, I talk about how you can reduce your abandoned carts because abandoned carts are the worse enemy of conversions and in the e-commerce world. Abandoned Cart is when your customer adds an item to their cart but doesn't complete the checkout process. This is one of the biggest leaks in all e-commerce but also one of the best opportunities for marketing.


The most common reasons why shoppers do this are first; the checkout process is too slow, leaving customers distracted or irritated, forgetting about the product altogether, second is having to create an account which customers might find time consuming or overreaching and lastly, the shipping fees and taxes can make the final price too much for them.  However, we unveil our secret to increasing sales with these 7 easy steps towards growing the empire of your dreams.



0:00 Intro


0:51 Check Out Process   

1:00  Having to create an account

1:16  Consider the shipping fee unjustified 


1:34   Exit Intent Pop Up   

4:57   Loyalty Program 

6:27   Personalized Your Message 

8:19   Offer Free Shipping 

9:21   Create a Sense of Urgency 

10:57 Create a Cart Goal 

12:10  Make Use of Trust Badge and Social Proof