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Raitis Purins - Printful; The Leading Edge Of Print On Demand For Starters And Masters

calendar 2021-06-01 | microphone 63minutes Listening Time | user Debutify Admin
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Raitis is the head of marketing at Printful, one of the industry's leading print-on-demand drop shipping businesses with more than 1600 employees and nine fulfillment centers in North Carolina, California, Mexico, Canada, Latvia, and Spain. The company has fulfilled more than 30 million items since its founding in 2013. Raitis joined Printful in 2016 and has since continued to lead and execute the company's winning marketing strategy, and successfully scale the marketing team from 5 to 80 people. He is responsible for content marketing, SEO, PPC, CRO, PR, and affiliate marketing.

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Tags: #Ecommerce #E-commerce #Shopify #Dropshipping #ShopifyStore #Entrepreneurship #Debutify #printful #printondemand #raitispurins

Raitis Purins: [00:00:00] The most unvalued pages about us page on an e-commerce store. So basically beyond is there, but tell your story, tell who you are, basically that will be also work as your social proof as well that you're a real company, because you have to sell an idea that someone asked to basically give you this money and you actually delivered item to your store and it's not fake.

So about us page is super important. Some of you should basically in west kind of showing who you are, or basically just sell your idea of brand if you're not going to share your story about yourself. 

Joseph: [00:00:37] You're listening to Ecomonics, a Debutify podcast. Your resource for one of the kind of insights into the world of e-commerce and business in the modern age. This is Joseph. I'll be presenting a wealth of industry knowledge from interviews, with successful business people and our own state-of-the-art research. Your time is valuable so let's go.

As my recurring audience knows I'm a big fan of print on demand, namely because my partner is a talented artist and I'm too industrious not to want to put that to good use. There I said it. My guest, Raitis Purins, is head of a marketing division with roughly as many people in it as our whole company here at Debutify.

It's big, there's a lot of work to be done in the e-commerce space to bridge the gap between mainstream household names we've known for years and the e-commerce industry. And printful is a treasure to asset with the resources you can use to make a case for it yourself. 

Raitis Purins, it is good to have it here on Ecomonics. It's really exciting to talk to  you today. Print on demand is like this thing that I've always been really eager to get into. So it, it, uh, I'm really looking forward to, uh, having a conversation with you about it today. How are you doing today? How you feeling? 

Raitis Purins: [00:01:48] Uh, good could be better, um, but excited to be, to show and I'm sure. Whatever you ask me. 

Joseph: [00:01:55] I appreciate the, um, could be better. I feel most people when I ask them, I think most people want to say that it must be like, yeah, you know what? Yeah. This, uh, this pain in the back of my neck where my leg or something like that. But, uh, well, I I'll do the best I can to not increase your headache as a proposed to decrease it.

Raitis Purins: [00:02:11] I'm from Europe. So I have to be honest. 

Joseph: [00:02:13] Yeah. Fair enough. I mean, I I'm, uh, it's Italian on both sides, so I'm compelled to be honest, but, uh, here in the north, in the west, the post-modern or the post national state that we live in. There's a lot of like, don't, don't say that, don't say that don't call that person that thing.

So, you know, it gets, it gets tricky. I don't, I don't want to get pegged by the feds. Anyways, that's a tinfoil hat off. So tell us what you do and what you are up to these days. 

Raitis Purins: [00:02:38] So, uh, I am a head of marketing at the company, print on demand company called Printful. So I manage the whole marketing team and the marketing team kind of like is pretty big.

We are more than 80 people. So doing for my, for, for printful and printful is, um, I will use and say leading print-on-demand company in the world come probably we have locations, the US, uh, Europe, Mexico, Canada, Australia, Japan. And what we do, we allow anyone's to start their own basically dream jobs. So you can become your own e-commerce store owner, but basically minimum investment or no investment at all.

And one day and a from your kitchen table you can launch your e-commerce store by offering everyone else a printed merch. And if someone orders we'll be the ones who will fulfill the item and send to the customer in name of you. So, and my job and my team's job is to get more people into the staff because not so many people know that you can basically launch your e-commerce store so easy.

Joseph: [00:03:40] Uh, yeah, I, I think a lot of people, even if they have been exposed to the concept of it, um, there, there is a great deal of reluctance just because it, uh, connotates a higher risk, uh, compared that to the structure that they're in, where, you know, they have their, their, their shift scheduling and, and, and the money's coming in consistently.

So part of it is awareness, but then part of it is the motivation to really do it. So I got to say 80 people on marketing team. Uh, I can definitely see why you guys say you're the leading. And I will say I haven't talked to any other print on demand companies. So, um, if anybody else wants to challenge the crown and go for it, but I'm pretty sure. Uh, we're we're, we're talking to the people on top right now, but like 80 people for a marketing team. What are the delegations exactly? Is it, did people, uh, do you have like people in creative making video content, you have copywriters, are you people on the ground just like knocking on doors, assuming you allowed to do that at the moment. 

Raitis Purins: [00:04:34] Four years ago, we were just five. So on a, now, after four years we are 80 and there's content team, basically the one and most of them are English content team can think about everything. So we did, we have video economy marketers. So basically throughout our YouTube channels, almost a hundred K subscribers, so have a lot of manual comments.

So we invest a lot of in educational content. So we know that it's really, really hard to launch e-commerce store and actually get someone else to actually buy something from you. So we take that really serious. So we are launching a lot of educational content that can actually do that. You can launch your store.

So when there's a lot of also maintenance marketing, so that stuff goes out of stock. And I know shipping problems, stuff like that. So we have to constantly keep our customers are up to date what's happening in the Europe and the US Canada, Australia. So if you add those locations, not so many people, but it's social media, community management, we deal, and then it comes international part.

So I think more than 20 people already. They do they okay. They speak English, but their management's built these other language, other markets, like we have website in Spanish, Japanese, French, German, Italian, and working in a more, more languages as well. So basically that's also a huge part of team and we also have brand teams.

So PR, internal communications stuff, stuff like that, that employer branding, we have to make sure that people want to work for us. And then of course then comes to growth part. So SEO is huge part of our game as well. So almost more than half of users comes to us organically. So there's an intention for them coming to our website.

So that's amazing. So, um, that's basically perfect for us. We don't have to pay for that traffic. Of course they spend per click because we need to educate people that we exist that will be much harder to grow. If people do not know that we exist there and you can't just do that for my gap. So affiliate, uh, analytics, um, convention, onboarding specialists, email retention.

So those basically are two, two big parts of our, of, of my team growth and content. And we take content really serious because educational SEO as well. So those are great, also international markets where maybe competition Italian is much lower than in English. Of course the man, maybe it's not there, but it's much easier to basically rank higher than another language it's like in English, for example.

Joseph: [00:06:54] Yeah. And I'm not the expert on, um, the international markets per se. Um, but one thing that's important to re uh, keep in mind is advertising on Facebook, especially in the United States where most, um, uh, marketers strategize, it's gotten continuously more expensive because the demand is there. So I can see margins being a little bit more lenient, say in Italy or, uh, possibly in Japan too.

Again, I'm not the expert on it where. You don't maybe get as many individual souls working on it, but what you do have are a lot of people who are motivated and they have a potentially new market for them to, to get into. 

Raitis Purins: [00:07:32] Uh, it's definitely cheaper than in the us, of course, in other markets. I I'm actually not sure about Japan, but the Europe.

Yes. So it's a Google Facebook, Instagram, for sure. But it's not our basically reasoning why we are doing that. So we want to be truly international company and US market. Right. The biggest one, but more people live outside US and then, then, uh, than in the US so that's also one of the things that we want to be international company and have seen that success, uh, count companies like Facebook, Google, Amazon.

They also have huge share outside of the US. So also we want to go there. We want to go international and Asian market. That's super, super exciting. And we are starting to actually explore that to Japan. So that's that's as well. Um, these days, basically when you buy something online, um, we're often we buy from there also myself.

I buy from stores in the US so when it's good that you. Good basically, or there's something from the US store, but it's probably a year old. That will be in our case. So if you can buy someone from the U S store the USA, but it will be automatically routed to your European facility and you will get that faster, quicker that's logistics.

So you want to receive item fast and quick myself don't have Amazon prime because we don't have Amazon the math. So I don't know how it's, how it's live like that, but I know that people in the US and globally now appreciate that thing. 

Joseph: [00:08:53] Yeah. I, one thing that I, I chambered it for later, but I think it's just as good to bring it up now, but I imagine that the expectations might be a little bit more lenient on custom designs rather than if I'm ordering something on Amazon and I'm expecting it to show up by the time I'm done the sentence.

So, um, overall, what kind of pressure is, I would like to ask about the industry at large, if you have some insights on some of the competition or even just people who are trying to do this on an individual basis, but if you don't have the information that's okay. Um, just with the pressure that you're under to deliver as quickly as possible, is there a different expectation because it's more of a personalized product rather than somebody just ordering a unit off the shelf.

Raitis Purins: [00:09:36] Customers has to basically sell their idea because we can't promise the same fulfillment or shipping times as Amazon. You're not competing with Amazon because we're often Amazon you're competing with a price. We are also not something you should compete. Uh, so there's pressure from our side. We know that we have to cut down on the fulfilling time.

So our promises to do five or two to seven business days, depending on courier plus the shipping. So that's, that's adds up. So we are educating customers. I have to basically sell the idea that this is item made on demand. So basically also creating less waste. So it made for you and you have to basically explain why it's worked.

Basically waiting for that. Cause you're not probably buying a, t-shirt like a t-shirt you're buying, buying it because of the design or embroidery or an item on it. So basically we're often also supporting some cause or maybe you're supporting your favorite YouTube or Instagram or favorite podcast. So there should be some additional message that it's not just the t-shirt you basically supporting a small merchant as well.

It was a huge thing when COVID hit as well. So support smaller merchants, don't go with the biggest chains. So that's the constant thing you have to basically said that expectations that you will have to wait a little bit longer than if you order something from Amazon and you have to show that it's worth to it because you will get something you can't get anywhere else.

So basically you need guide and in some cases it's personalization, so somebody else can use. So before someone wants to, if you want to add your own name to the product, I can easily do that. So not going to cost me more, but as a seller, I can charge you a 10% premium because I'm adding a name and person that I know that, and you can launch different, crazy ideas, star mops, or something like that, where every item can be unique.

You can do that if you order something with a ball from sprint. 

Joseph: [00:11:30] Right. And I also think too, that with smaller businesses, right, as you say, like YouTube personalities, podcasts, personalities is, I also would imagine that the customers have a little bit more inherent patients because they know that they're, they are rooting for a, for an underdog or they are supporting a smaller business.

Um, they're more connected with the brand and, and smaller businesses. Conversely understand the importance of strong customer service, making sure that each individual customer is treated with respect and is in constant communication. All right. It's a, it's on the way it's going to be shipped in a few days.

Let us know if anything comes up and we'll, we'll do the same. 

Raitis Purins: [00:12:04] I think the most, um, someone I think on the podcast also talked about that. So, uh, the most unvalued pages about us page on any commerce store. So basically beyond is there, but tell your story, tell who you are. And basically that will be also work as your social proof as well, that you are a real company, because have to sell an idea that someone has to basically give you this money and you actually deliver the item to your store that it's not fake.

So about us page is super important. Some of you should basically invest at time showing who you are or basically just sell your idea of brand if you're not willing to actually shell it, share, share your image, your story about yourself. 

Joseph: [00:12:43] I wanted to go back to, by the way, because just as you were mentioning, what, uh, of the different responsibilities of the marketing team, there was one term that I'm sure has been talked about or I've been exposed to, but I never actually heard the term, which is maintenance marketing.

I do remember taking a marketing class way back in high school and there were the, the first thing was to try to sell people on the product. And then the other side of the advertising was to continue to validate the customer's decision, making them feel like that they were part of a larger movement. So if I, if I buy, I don't know, a Saturn.

And then the Seneca register kept coming on. I'm not going to buy another one anytime soon, but it still feels good to know that the company is still active and it's still getting a message out there. So within maintenance, marketing, um, how utilitarian is this? Is this just like, Hey, you'll only get in touch with people because something is up and their knee and there needs to be updates or is it also more of like a, can also be a casual use casually too, just to check in, see if I see how people are feeling.

Raitis Purins: [00:13:43] So, um, maybe I'm not using the term ride, but that's something we are using internally. So what we understand what maintenance marketing is that something they'll, they'll, somebody will go out of stock. So I can also use the example from a year ago when pandemic hits. So in one week we had to shut down both of our facilities in the U  because not essential, so not essential business, we're not able to operate there.

And, uh, if you're at a SAS company, true SAS company goes in one in one way. We also the SAS company with basically software that it's so easy to launch your Shopify store, Etsy store. So for that part also take of production parts. So we see everything. There's no middleman, that's the main difference between us and maybe other competitors as well.

So if you are a SAS company and there's more demand, you just buy more Amazon servers, so more power, that's it. And you can easily scale up your business. So, but if you're a production company, then you have to produce that. So in one, I think we had to shut down whatever facilities in the US so to let people know that you're doing that, that, Hey, your orders will be late.

There'll be nothing happening and then constantly keeping them to date what's happening. So how long the film fulfillment going to take everything we can imagine to and do that on regular yeah. Basis. Basically what we have been doing, we did from the March, I believe until December, so we don't have to do it now anymore or so actively.

So those maintenance might, you have to do that in six languages. That's emails basically have all the same thing. We have someone even in the US is using our webpage in Italian language as well. So that's one thing, and that's basically a major things, but always, uh, as we also buy mostly shirts involved from our suppliers, we have more than 260 products, so we have to keep them up to date.

Okay. And now this. Color, I know reds and size S is out of stock, so there'll be delays. So we have to let, let them know or something happened. And maybe our full-on time's a little slower. So, and we have to do that again in six languages. So that's that's part. And of course we keeping everything up, everyone up to date about new product launches.

So that's also positive, positive part about marketing, but if you launch a new product, it's sort of decision, should we message them or not? If we having problems with our fulfillment or something like that, we have to let them know. And we can't just, okay, now we have a talent language. We're not going to send out that email and talent.

There will be just English and you can't make the decision. So there's always something we have to weekly rag, basically keep our customer up to date because they trust their business with us. It's not that we can't like we shouldn't have, let know that something was going to happen. Basically have there's no decision.

And should we promote that? I know new product, there is something happening because they have responsibility and customer, and it's not enough for us just to let them know. They also have to let their customers know that something is maybe will be delayed. So always constant struggle, like constant challenge to work with our store owner.

And then he has to also pass information to end customer. 

Joseph: [00:16:50] Yeah. And you know, I, I, there's a couple of takeaways that I draw from that. And one of them is just comparing it to somebody who's selling a digital service. Like you're saying Amazon, if they're web hosts and they need to scale up, they need to scale up so that they can provide more digital hosting space for people.

Whereas when you're scaling up, it it's on the production side. And it's not just on production side either. It's also about maintaining the quality of the product. Um, because if you, you know, you want your customers to be happy long term, you don't want the, the shirts to ended up in tatters, you know, in the, in the course of a week.

So just from the content that I had viewed, like I did see one of your other interviews in, you had mentioned that you, one of the struggles of scaling up was actually finding a skilled laborers to, uh, to provide the product. Now, this is something that I'm really curious, just to kind of like, make sure that I understand exactly.

Uh, how much, uh, of it is done internally. So this is going to be, so this is gonna sound silly, but I gotta ask it. Are you guys making the shirts or making the clothing in house or is that part important? I got gotta, I know it's a silly question, but I gotta ask. 

Raitis Purins: [00:17:55] It's a valid question, thank you for that. So there's two parts.

There's like basic t-shirt, which I'm currently wearing, whatever it is. This has made my Printful here. Those for watching videos. So these we purchase in bulk. So basic t-shirt you want to print something on a front or inverted something you also buy in bulk from Gildan, from Bella canvas or champions.

So they're pre-made so we're not that we are responsible for that, that someone takes the shirt, puts on the printer. Uh, prints the right item checks the quality and basically shipped on customer. That's the easiest spot. We also do that with mugs phone cases, blah, blah of different products, but I post their stickers and stuff like that.

But there's also the second part and it's kind of so broad, it's like all over bottles. So in that case, uh, for example, leggings or shorts, or bikini's you went from recycled polyester as well. So bikini's, and that case, we just purchase a garment and we put a print on a garment and then it's put together in our facility.

So there was also seamstresses working in our facility. So we are responsible for larger part of the business. So it depends. So, um, generally you can't just come in and basically in our facilitating, just. Start working there. There's some kind of onboarding and that's also a struggle and we have to scale up during the pandemic dad.

So there's also scared. Should I come to the facility work? So stuff like that. So there are challenges and we also want to keep our employees safe. If someone gets sick with a COVID. So there's probably have a bunch of people sent home and there's disruption to performance. So if oppression's not working, then also there's no salary for us.

What's the point of me doing marketing. We did anti-marketing for two months in the 2020, because we tried to manage the incoming while I'm in the US was channeling in Europe. So that is a challenge and in different categories, different maybe phone cases better, but you have to put together a face mask and then the neck gaiters, which were high demand.

Then we need those people coming in and we need to expand, actually provide more, more space. Actually, they can do their job. 

Joseph: [00:20:02] Yeah. By the way, I'm a, I'm a person I'm a big fan of the neck gaiters too. So yeah, I got, you got a little collection of them. 

Raitis Purins: [00:20:08] Yeah. Something we put together and in two weeks, less than two weeks and launch as new product, most successful launch at 2020, or ever at Printful.

So, and you know what, someone we've postponed it to launch face masks because we have them in high quality, but we, I think we launched them. Q3 after awhile, because if you launch them, then you can imagine what will happen again without fulfillment time. So we'll go up and up. So we waited the lifetime.

When we have able to basically scale up our production outcome, we can actually launch it cause we didn't want to do it.

Joseph: [00:20:51] I tend to avoid, um, pandemic questions. Not because it's not like a subject worth touching on, but I just want it to, like, I was just making sure that I didn't end up like spending each episode, like, oh, how did you deal with the pandemic? How did you deal with the pandemic? But in this case, I'm going to make it exception because I think there's, uh, there's some unique challenges that your company is facing.

You have people coming in to work and you have an, in, some people are depending on your product. And if you don't provide any face masks, neck gaiters, it can be important, right. If somebody is selling that and they were depending on you. So there, there, there was a lot of factors involved here. So I guess the way I'd like to pose this question is, uh, let's say hypothetically, you know, tomorrow we find out or everyone's good, you know, I'll go back to.

2019, we'll try 2020 again, and then six months go by. And then it's COVID 2.0, are the measures now in place that you'll know what to do to handle the situation? Should it come up again? 

Raitis Purins: [00:21:45] Well, like concomitantly answer to that. Yes, because you never know what's going to happen, but I believe that everyone is much more ready to actually face if there'll be 2.0 for God's sake, please. No, let's let, let's get back to normal. I would wish that then everyone has more experience the government knew and, and then me and everyone else, so that we are more prep prepared because the last time something like that happened was a while ago. And our main learning is from this, what we are taking in 2021 that usually, uh, the team, which was catching up with our demand was the patient's team.

So, and, um, they they've tied it to basically be perfect that there's basically no extra space to actually do more fulfillment and what we want to do in this year and maybe in the future as well, that we can much easier to scale up that we have the place and not just the people are the one obstacle.

There's also equipment and space like that. So creations team has to scale up much quicker than anyone else. So that's basically the main mainland regarding the safety and stuff like that. That probably we have figured out. And we are still basically working as we work in, in March when face mask distancing, stuff like that.

Um, I, I believe that humans still have more suitor thing in the US and in Europe as well. So. Yes, we'll be more ready, but, uh, you never know. The question may be, I like to think what will happen when the pandemic hands, because you're an, e-commerce what will happen with the demand. So that's maybe something we can talk about a little bit.

Joseph: [00:23:21] Sure. Yeah. Let's, uh, let's jump right into that. And one thing I'll, I'll mention too, you know, uh, I, I say it in jest, but I think, you know, I, I can't wait for the pandemic to be over so I can go back to him making excuses, not to leave my apartment as opposed to just not leaving my apartment. So, yeah. Uh, you guys have, I presume had conversations and are just trying to figure out what will happen now that you've scaled up and now the doors are going to be flying open, left, right.

And center. So, um, what, what insights do you have so far about it? 

Raitis Purins: [00:23:51] One thing, of course, the main question will the people have a change? So we still buy so many things online, so probably commercial continue to grow, but maybe the growth will not be, as we saw in the past year, because it was probably I can still use name, insane what we saw.

So, uh, I, I believe that unforced, it will affect us. So it will be probably demand will drop and then some cases, but maybe a little bit different position that we are Printful. We are print on demand up shipping. So still not so many people know that you can launch online business. So they'll still have a room to actually educate that sunlight or desist and encourage people to start selling online because you can't start your match line, but basically almost zero investment. If you want to do it offline, the only choice is online. So there will still be these side hustlers, these e-commerce entrepreneurs who want to just do something online because your choices. Now, if you're a side hustle, you can get driver Uber, or you can go online, you can choose whatever you want.

So we'll see some effect, but because that people have spent more time online, they know what is that? So I believe still there's a job and task for the marketing team actually continue to get more people abroad actually us because we saw one, like people were searching, there was insane growth and traffic to our website, but as people understand that this went down and we'll can probably we'll see that also in future.

Hopefully there'll be some growth, uh, after a while, but that's unknown. And if someone knows the answer, please message me on LinkedIn.

Joseph: [00:25:33] Yeah. I mean, one thing that I, that I had noticed is the, the, the printing locations are all in, in key areas here. And we got one here in Toronto, Canada. So, uh, the numbers, whereas if I come knocking in one day and I think because the locations are already some of the, the, the main Metro areas of the world, you know, even if more people can go outside, you can see incentives change, maybe not so much with the navigators and the face masks, but people are going to want to start wearing more custom t-shirts and maybe those are I've right now. I'm not really so inclined to order a custom t-shirt cause what am I going to do with it? I'm just going to walk around the house.

Raitis Purins: [00:26:08] Probably order sweatshirt or, or sweat pants, uh, like exactly like that. So that's, that's probably the habits will change, unfortunately.

No, that neck gaiters and face masks will phase out that's. Um, okay. Maybe this will be a, some kind of fashion icon. I don't know what what's going to happen, but that's what we probably see. That will be much less popular. We already know that because how many negatives you can own, like, you don't need one every day, so maybe you do.

I don't know. 

Joseph: [00:26:35] I dunno. I just, I just like him. I just think they're cool. There's a, there's a part of me that just wants to kill, still wear those masks. I, it it's it's, it's the, it's the, it's the nerd in me that, uh, uh, secretly wants to dress up like a anime characters anyways, not so secret. So, you know, one thing that I, I hadn't, uh, I don't know.

I guess I was planning on asking it earlier, but you know, things have just been, um, uh, um, uh, moving along with such flow, but how did Printful, the, uh, start up? Because I think there's like, um, there's a, there's a mystery as to like, which table has started on, like maybe it was kitchen table. Maybe it was a living room table or dinner table or whatever it is.

So like, um, what can you tell us about the history of the company? 

Raitis Purins: [00:27:12] So, um, there's a great story, actually. So I'm happy to share that. So, uh, Printful level, so right. It's eight per day, this summer, so eight, eight one. So we've been a while and, um, I'm from Latvia and then also from Latvia.

And I don't want to, like more than 10 years ago and the same co same co-founder founder, so I could allow to sleep. He started a local social media network, like at, almost at the same time as Facebook were launched. So it's,  for friends, it's still a legit business, but as I'm when a globalization happened or people switched to Facebook, but what he did, he basically launched a good business with regular revenue, so high gross margin revenue, and just that's a software and basically started launching more and more companies and basically use the investment.

He didn't want to just chill. And then, then, then, then, then do nothing. So he started launching more and more companies and he also moved to the US. So they actually do that. I guess that's probably one of the best pockets to launch something new. And, um, there's now more than 10 companies actually in the under basically the group where this launch it.

And one of the companies he launched was vitamins, it's still all there it's even recently switched to Shopify. And if you go there, you can order a motivational poster, like get shit done, fail, learn experiment. I'll bet you have seen them somewhere. And we know for sure that it's an office is Google or trigger as well.

So that's also a fun fact and why we, why we launched that store because, uh, we needed cool posters for office and Latvia and Riga, something motivational, something like real startups would have on, on, on, on their walls. And we're looking around, there was nothing basically cool coolish to actually would like to put on walls.

So what we did, we designed them. Ourselves and not just use that for our own walls, but decide to sell them and guess what other people also needed that. And, um, business is pretty well it's like, like nothing, nothing major, but legitimate commerce store. So like orders are coming in from different office.

So pretty well. And it's sort of adding more products, but then we want to add like apparel and we started looking around like, is there some, someone who can actually do that on demand or they don't have to basically do that? Everything on their own, because we started with pollsters. That's easy. You just buy one printer, basically printed out, put in the roll tube and ship it.

So that's really an easy product, different sizes. No problem. What made you add more products with t-shirts? I know black red, each color, five sizes have to buy them 24. So that's already a lot of warehouse space. So we were selling around. Is there someone can do that on demand? Has fulfillment shipped to that customer a good quality.

And there was someone that it was a lot of manual work. I think we went, um, basically we again, decide to solve our own problem. And then yeah, the idea of was born and we started with pollsters couple of products, and it's been a wild journey that constantly sowing our promise. We are basically offering a better, better solution.

On the Printful. So it's like eating your own dog food. So we understand a little bit also from the e-commerce or business it's, we are still keeping it alive because it's a huge part of history. And actually we are trying to replicate the same thing again and again. So we recently launched also a Printful bits.

So we hired a project manager can laugh and we have build some tools and channel, which you're using on our own as well. So when maybe add, not just to keep to ourselves, because then it's slowly less maintenance. We could maybe sell to someone else as well. So maybe launch an expert for, again, something bigger, complete you don't know because principle was basically nothing.

So a while ago, and now we're the biggest company. All so I'll do on the social media and other companies can lie to you so solely your own problem. And you will basically understand that at all dance and build a better solutions for you and others as well. 

Joseph: [00:31:30] One thing that sticks out to me too, is by starting one business after another, what that does is it gives a person an opportunity to identify new problems to solve where if somebody only has a one business and then, you know, their, their understanding a number of problems, but they're all solving them in the interest of getting that business going. So by setting up another business, you start to have this chain reaction where you'll be exposed to new problems.

Okay, well, uh, our previous businesses, maybe they can solve this one and if not, well, so I start up another one and it's this whole ecosystem of, uh, identifying issues, which are leading towards, um, um, new potential markets. So that's clever. I, I don't know if that was even like the strategy or anything like that, but I think just, that just goes to show the advantage of starting multiple businesses and having them work in tandem with one another.

Raitis Purins: [00:32:19] Uh, our co-founder one of the co-founders he's real entrepreneurs. So he probably one of the options was to basically chill at mansion or how somewhere in the sun. And that said he wants to do something more. I think in total with his partner, he launched more than a hundred different companies.

So now we're just our own tennis is it's still out there. So, and Printful is one of the most successful one. And we're looking to basically replicate the whole idea. And it's easier if you're part of the company, because you don't have to think about accounting. You can easily access a CEO manager marketing with that.

If you do that on your own, how we have to hire an agency, freelancer here, everything is already here and we have some of that. So that's, that's easier to actually constantly be out there and be in the challenge. So that's fun. 

Joseph: [00:33:05] And getting back to one of the key, um, features of the business model, is that a seller or a merchant doesn't have to incur the costs of the product themselves, same along the lines with the drop shipping, uh, community that I, that I speak to very often.

I mean, with you guys, I don't know. I guess it is it's, it's like it's a hybrid of like drop shipping, but also drop service. But I guess, cause there's a product involved probably leans more towards drop shipping. So I'm not really not that it doesn't, I'm not sure how, how much do they live really matters.

It's more just really what the service you're providing, but. Um, if you want to clear that up, for sure. Uh, but that, wasn't the question. 

Raitis Purins: [00:33:42] Basically drop shipping, but for print on demand elements. So drop shipping, every item is basically the same. We still offer a t-shirt, but with pretend to man, every item is unique.

So you can basically add your, uh, touch. If you're an influencer on, on Instagram, then probably will not go with adoption, but Brendan man, you can put your logo on it. So basically the same idea and we make it super, super easy. So that's, that's our goal. And that it's so easy to, you know, launch or image store with all the mockups, with integration, Etsy, shopify, Squarespace, you basically name any integration as well.

Does that make it, make it super, super easy. 

Joseph: [00:34:19] And then, uh, going back to the, the, the premise of the question, which is because a sellers are incentivized to use the business because they don't have to incur the costs unless an order is placed. But with your company, now, this might be a little bit too. Um, the, the information might be confidential.

So if you don't want to answer, it's all good, but I just give it a shot, which is the profit margins within your company. To me seemed like a bit of a challenge because you have to offer a lot of different services. You have to have a lot of machinery, the expertise, uh, materials. So is there anything that you have to do to.

Uh, make sure that the margins are profitable, certain products can't that there's not enough demand for it. So how much of the advantage to the seller do you get to have in running the company? 

Raitis Purins: [00:35:03] Uh, so it's, it's really a good question. So of course we're not just a SAS company, so we can't offer the same margin says if you have adjusted a Shopify app on, on, on, on the Shopify platform. So we have to basically cover human hours. So someone has to print that in there. So it's, it's a challenge, but, uh, we baked also a little bit different way. So, um, we constantly in the west more basically money and resources actually made sure that we streamline the process as efficient as possible.

And we have also a team of, I think now almost 150 developers team of the, so that's pretty unusual for the LT, uh, for production team to have as many developers. And I want to say maybe that principal's also the company where we are the t-shirt company. That's okay. We have a lot of products, but we're a developer learn how to print a t-shirt.

And my, my feeling adult, but he's lazy. He'll not go anywhere. So basically you figure out how would a computer, you can print something on a t-shirt as efficient as possible. And, uh, we do that everything in house, whereas we have to invest in printers, stuff like that, but there's also a choice to basically outsource everything.

But if you outsource, then you get even less margin. As well. So because you have to then split it with, between someone you outsource. And one of the things we also, we are not the cheapest ones, for sure. Probably the most expensive ones, one of the expensive spot, but we want to praise our quality. The best out there.

So it's much more harder to actually get someone else to actually bring the same quality on, on, on a product. So, and if you go with us, basically we'll say money on customer support because no one will complain you. Okay. Not no one, there was always, someone will complain, but there'll be less, less problem it's actually do.

Joseph: [00:36:54] Yeah. It's an arms race between the customer complaints and the ability to address those complaints. So you get to hear the customer gets to hear you get, to hear the customer gets to hear. So, yeah. Yeah. 

Raitis Purins: [00:37:03] So it's a challenge of progress monitor, but we are feeling pretty comfortable. So I have a reliance actually.

I have a team of 80 marketers, so we are pretty in pretty good shape. So no, no, no other bad gross margins there. And we are totally still bootstrapped. So we are capable of investing all the teams, 1600 people and all the equipment. We just spent a lot of money on, on new printers. Bootstraps. So there's no outside respite.

So that's also something we are probably varying that investors fee. And then in 2019, we generated $120 million in revenue and did a better job in 2020. pretty awesome.

Joseph: [00:37:38] And one of the things that, uh, not to, uh, blank fingers to any one particular company, but, uh, oftentimes in the interest of being in a profitable position, uh, there has to be, um, sacrifices to say the environment that ends up being emissions or the ends up being waste.

Um, for some reason my algorithms have been reminding me lately, just how much food, a grocery store throws out at the end of the day when they could just easily give that food to. Uh, people in need, so I don't want it, nothing in that part of it. It's just, for some reason, the algorithm has really reminded me about it lately.

But what I know about your company is that sustainability and the environment is also an important aspect of this. So on top of everything else that you're, that you're doing, what, or what measures are you taking to be as green as you can? 

Raitis Purins: [00:38:25] Yeah, it's, it's been a hot topic for last couple of years and we are looking at it much more careful also in our company.

So, because it's just a nice thing to do is just people expect from you to actually do it. That's not just basically, okay. I can sell this as a marketing message. So it's asked to be on every company's roadmap that you think about that because you're all own employees also expects you to actually taking care of the planet and whatever you do.

So, and, uh, I want to also say that Printful and print on demand. So basically everything, what we print is really so, so there's, I can't use name, no waste, but it's as less waste as possible. So any other company who does that in bulk? Probably to all be over-exaggerating that every item you buy on their server, probably there's one also thrown away because they are not able to sell.

And it's so cheap that they actually can do that. So we, by definition of our company, we generally the less waste than a book printer on emails because we print only those items for sell. And of course it just one part is the product part. So the way how we do that. So there's also, uh, our equipment partner is investing in the data as well that they spent, for example, less ink on the printing and it's natural and stuff like that.

So that's also a part of the process. And, uh, we can look under the diff different ways. So act now also the product. So you can go with a cheap t-shirt or you can go with, uh, from organic cotton as well. So we offer more of the products is basically not from the echo side, but we offer the buyer. It gets still some people, uh, more preferred the price than the different products.

So we want to give them options so they can make the decision, which product they want to use and go. And the third thing is packaging. Uh, we can do much, much better job with that. So that's, that's one of the high, highly requests. The thing that, uh, we're working on that that basically every packaging is more eco than it was previously.

So we already using plastic recyled, plastic, but there's still some, some improvement in our part. So then there's the brand who can go with a eco product. We can sell the way how they print and they also receive an eco packaging. So basically can build sustainable brand under Printful your match line. Uh, so we look at that much more carefully, but the biggest probably wastes on harm to the environment we provide is basically getting packaged to then customers.

So that's some things also, we have to keep that in mind, but then also we have to remember that the end consumer makes the decision to purchase that to my life. So basically understand that it will be delivered from somewhere. So someone will drive. And that basically the biggest part of my, no harm to the environment that we have to start thinking well, so how can you opposite?

You're covering emissions. So, um, there's so much things you can do and we want to be realistic. We don't want to be that ideal company who would just sell the idea will be carbon neutral by 2050. I don't know. Probably I will not. If I will make that a statement, maybe I will not even work for the company anymore.

So I can do that if I want, we want to be a realistic that, okay, we are doing this. We are, the main goal is that less limited waste we are creating for the plan. So that's our mission and we are moving step by step to be just a better company for the world. 

Joseph: [00:41:50] And when a great mind to summarize it too, is that in the long-term, um, the more, more premium, uh, the more premium quality of the product, the less wasteful it is, uh, conversely, if somebody ends up getting, uh, the, the cheap, um, cost efficient ones, the, the car doesn't still has a, or the truck still has to drive it over anyways.

So it ends up being more beneficial in the long run, but it, it, it's, it's a difficult thing to get general audiences to. Uh, to really understand, cause like in environmental issues I would say is definitely like it's like one of the most long-term investments in order to convince people that it's worthwhile.

I'm not, I'm not a great, uh, expert on the environment of myself. So, uh, I'll leave it at the one good point that I made and I'll stop there.

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Um, when, so the next subject that I want to cover is just about the, uh, and the relationship between custom designs and our artists and the connection that we make with, with brands and companies and stuff like that. And so this is something that I talked about with a printed demand expert or Kerry Egeler's, um, previous guests in the show, um, the difficulty of dealing with copyright.

So just to kind of like retouch the point is that one of the things that makes copyright material, um, tempting to use is because it has a lot of recognitions. So if I do a super Mario two t-shirt, it has a high chance of being sold because people recognize it and they're more likely to, uh, to, to purchase it.

But I'm taking away the, really, the overall work that Nintendo had done to make Mario, uh, a marketable product in the first place. So there needs to be a really healthy relationship. I mean, it's, it's good for artists to make the, the art, because it continues to expose, you know, branded content to the audience.

So there's there, there can be a relationship here that it's mutually beneficial, but we're not there yet. Um, with your company being, I guess, really the spearhead of a print on demand, having the most resources, having the most, uh, inroads into what I would say is more contemporary or not contemporary, sorry, more classical or established businesses is have you made any progress?

Is there, is there hope that there can be a healthy relationship between people wanting to make branded content and, um, making sure everybody's happy and getting their cut? 

Raitis Purins: [00:44:30] Of course, we have to follow IP legal theme, just stay on there'll be IP day and the paper is some kind of lesson like that.

So we have to be legal so we can't allow you to basically think of the advantage of someone else's property. So you have to get permission. And we have seen that some of our customers have basically, I know creative, we met with this name, actually offer designs, but with, uh, with their logos, but there's should be some kind of basically arrangement together.

Otherwise you're basically earning money on someone else, basically fruits for they have that. So that's, that's legal and we have to also comply with that. So you can't print pokemons or Kanye west. So that's exactly. And that's that, that stuff. Um, our challenge, like for example, our, the goal as a team is to basically offer the tools that, okay, what can you print?

So regardless, so different events in the world. So you can also basically use the team and topic and offer much. Um, we're going to Atlanta, but not by not offering copyrights and stuff. So I can't immediately name you some examples, but when I know some, some, some, something is happening, you can basically take, take it back to shuttle, and there could be also examples from present election.

So you probably can't prompt print offer one of the president's faces or candidates, but you can, uh, maybe mentioned, uh, they want some kind of, a little bit different than offer that to their support, what they said or stuff like that. And our, as a company goal is to offer basically offers that you can sell as a design.

So, uh, we offer different clip parts or quick designs as we call them. They also recently integrated with Getty image that you actually can access a huge library with, with different items. You can also use a design. So if you can put that on our generator design makers, we call it and the way, and yeah, and if you want to basically print something copyrighted that we can basically touch and catch and follow. Then you have to basically prove that this item is basically owned by you, maybe in the future. That could be some kind of argument that, okay. Let's integrate with Supermicro, for example. And there's instead of just getting image integrations or Superman integration can easily.

Use any item from, from basically super Mario there's characters, stuff like that own for every purchase will basically PRI price. You might have 10 cents and we'll share that also part, but basically owner of, of the visual. So that's also an option how to actually do that. And you know, that it's a struggle.

So we are trying to sell that that there's less limits, but we have to basically follow the rules or there's no choice. And then you will not be sued then we will be. So. 

Joseph: [00:47:19] Yeah, exactly. And the rules are, I mean, it's, it's all, it's, it makes logical sense. Uh, you, you summarize it very well, which is, you know, you're taking the, the, the, the fruits of somebody else's labor for your own profit.

And I, myself, I wouldn't want to do that. I would want them to have their own cut is just that, you know, the, there, there are these obstacles and there's barriers of communication between a large company and a small artist. And so the reason why I pose a question to you is because I think, um, as Printful continues to grow and have a large influence and has the resources for it is aren't really, I can't really think of anybody else who, uh, has a resources to bridge to try and bridge that gap.

So, you know, here here's hoping for the future. Cause I think if it can be resolved in a way that again makes everybody happy, um, it'll really help the artists out because I, I I've been to conventions, you know, you walk around our artist's alley and everybody's super talented. And there was a lot of really good work there.

It's just that I don't have, I don't know the money to support every one of them. So I tend to lean towards the art done based on the things that I like. And a lot of these artists could really benefit from having, having just a little bit of a extra incentive to make content that other people recognize and are willing to are more likely to convert into money.

So you know, it it's, it's it's speculation, but it would be a happy future if we can get to that point.

Raitis Purins: [00:48:36] We know that we have a too big audience using printful. So one is artists and another, and then basically marketers so basically both parts, if you can connect these outsiders and they could basically help each other businesses.

So marketer, he doesn't know how to grow. So basically he's probably looking for a freelancer it's already there. So basically an artists, usually they struggles that they can build an amazing art and they can basically put it online on the shop facade or other store. But the main circle, they have to get someone to their store, willing to pay the price for the art.

And it's basically the hardest part. So, and basically someone who will show you how to do marketing part is in very, very often. My team, my team is teaching others how to do marketing. So because we know that if you will not get someone to your website, besides your mom, friend or whatever, and there'll be no business, not, not just for you also not for print.

So we are constantly investing. 

Joseph: [00:49:33] Yeah. And maybe I'm a bit of, a bit of a stickler myself, but, um, in all of the work that I've done, I actually go out of my way, not to like promote it to my parents and my friends. Cause I've always felt like there's an artificial way to. Uh, build the foundation or, or mimic success.

And I want to know the, like the content or whatever it is that I do has an organic. Uh, reached to the leg and like-minded people and I just don't my mama and. 

Raitis Purins: [00:49:57] Mom will be happy to support you. So that's the first one. 

Joseph: [00:50:01] That's the thing though, that's the thing is that it gets it. No, it doesn't, to me, it's like, well, yeah, of course you can have it as a port, but what does that tell me?

I tell it that. Yeah. Okay. That tells me that my mom was willing to support anyways. So, uh, I actually wanted to, um, get, ask a little bit about my own, uh, uh, position, um, cause I'm in a very happy relationship and my girlfriend is super talented. She is a great artist and I feel like we are missing out on a huge opportunity by not doing print on demand.

So something that I really want to get into. However, I also can only afford so many Shopify stores. Like I am putting resources into one Shopify store for a different product that I'm drop-shipping to. Cause I ha I got to do it. I got to learn how to do this. And also I want to make gobs of money, but for, for print on demand, what I'd like to know is what are some of the more low cost, uh, options, uh, and. And if I feel like I might be stretching here, but like, if there aren't that many, it's not that much actual work done. There's a couple of images. Um, so I guess like the, the, the lowest point to start off with, um, even if it means I don't have to have our own website. 

Raitis Purins: [00:51:05] There's always decisions. Like usually, should you go Shopify?

But yeah, it's, it's probably the cheapest way what you get in return, but it's like it's $30 a month plus plus everything else. So it's a, but you will be the most successful one if you're serious about going to Shopify there's options as well. So if you want to still build your own website it's for example, big cartel is a great option for artists.

It's not so known option, but it's many, many artists prefers that. So in a, I think the, there was. Super super low fees, but, uh, there's another option is marketplace. And if you think about a marketplace, usually think about Amazon, but it's not easy to start on Amazon. And there's a lot of competition, but there's another marketplace called Etsy.

So it's certainly been handcrafted thing, but they also let to print on demand company. So Brendan eman, there's also on their platform and their, um, listing fees is super low. I believe the last one I checked and I still carry one Etsy store myself was able to actually be familiar with, but basically what are customers trying to achieve?

I think listing fee was 20 cents per listing. So it's nothing. And there's also a processing of if someone buys so on listing fees, like 20 cents for 90 days, something like that. So it's, it's easy. And another advantage, you don't have to have your own website, so that's nothing and you entered the marketplace.

So immediately when you're in a marketplace, you can rank for different keywords. People go to marketplace to buy something. So immediately on the first day you have a huge potential audience who could potentially buy something from you. So you can put fuel things, um, be careful, be creative with your descriptions, uh, with everything that was in place. What my strategies are often, I just check the top rated, uh, Etsy sellers on the Etsy platform and just see what they list on their listings. So what kind of information? And I developing that as well. So there's performance time, shipping times, a lot of keyboards, images, size chart, size guides, stuff like that.

So it C uh, in my opinion, is the basically lowest possible a year to actually enter their, uh, maybe the main disadvantage there that, okay. I wouldn't say that the brand is the disadvantage of you conduit, or man, you still can do that. There's still competition. So if you will be still, you're competing with price as well.

You're building your own brand. It's much easier to tell the story and you're not competing with. And if you're looking at somebody for the mother's day, there'll be a hundred different options. If you're doing that on your own sword, there's only your option, but you have to just. Get someone to your site.

So that's the easiest way I site. I constantly remind also doing on learning to everyone. I talk in my company once to really understand what kind of straggler are our customers, makes the ghost through launch your Etsy store and get someone besides your mom to buy something for them. 

Joseph: [00:54:06] So, so, so if I provided the training is other than, uh, the mother, they see it's, it's just not a fair metric.

It's just, it it's a, you know what it is. It's like the free space in the middle of the bingo card. Everybody gets a dab, the free space, so, awesome. That's a really good takeaway. Uh, I, and, uh, okay. I guess I was just gonna make sure this is the dumbest question I've asked so far, but like Etsy, w I, can I set up a store on Etsy?

I can use printful to fulfill it. 

Raitis Purins: [00:54:34] Yeah. Uh, automatically, so basically you connect both sides. You go to the investor, you credit on Etsy on Printful. Then you've got the Printful applaud designs, some magic buttons, and those designs will appear in an ad to listings with all the image, default descriptions, size guides, uh, even, uh, ship, ship, shipping prices, and then estimates.

So. Like as, as, as minimum, like effort as possible, you have to just support your designs and come up with, uh, titles and then decks. So that's that's idea. Someone buys, ultimately get to the ship then customer, but the main thing you have to remember that we are not some, some people compare us with red bubble or society six that you just keep the margin.

So, um, basically, so someone buys 20 and then red bubble pays you. I know some kind of fee and this case, uh, the cheapest t-shirt costs us around $8 with one, one design, and you can sell it for 20 or $30. It's up to you. And you always keep basically the margin and you can figure that out part and there'll be two pricing.

So you customer will not directly pay to the principal. No, he will. You basically will buy it, pay yourself to Printful and you will get those 30 to return in dollars to your account. 

Joseph: [00:55:50] And that ties in again to researching what the top sellers are doing as well. If you look at their price margins, you get a feel for what customers are willing to, um, uh, willing to convert or what, what they're willing to pay.

So, uh, that's great. 

Raitis Purins: [00:56:04] I actually think we have a couple of millionaires who have done that with our company. And it's fine that you do do that with print on demand decision bulk quest. If you want to do want to sleep in your retina in black Friday, cyber Monday and some cases, but also fulfilling some part of your basically orders that's as well.

So that's mixing  demand and then your own stuff, because otherwise you can keep up with demand and it's much easy. We can easily, if you order a thousand t-shirts today, we'll follow those. And so on base. And if you want to basically someone from nowhere or there's that amount, which you're. So to that so much actually scale scale of the production of there've been done, man.

We're happy to do that. So you don't have to stick out on this forever because there's basically no agreement. You don't want to use that. Go to develop. It's maybe more financially. But it totally be much harder to sell posters, leggings, thinkers, t-shirts and mugs under one roof on your own because you need five printers.

We have them. So that's also the difference between us. 

Joseph: [00:57:06] Terrific. All right. Well, this is, uh, we're, we're, we're very nearly at an hour, uh, counting the not and well, not counting the brief interruption, but that's gonna get edited out anyways. Um, so the last thing that I want to ask you, uh, just before we let you go, just kind of like decompresses, if you can tell us, uh, for, for our audience, including myself, We don't know much about Latvia.

Uh, I'm afraid it, we just haven't had the chance to really talk to anybody about it. So, uh, what would you like to tell 'em to tell our audience about what makes Latvia special? 

Raitis Purins: [00:57:37] We are the only country who speaks Latvian only one in, in Latvia. Uh, and we have a really, really long seaside. So if you come visit Latvia, come to the summer, uh, so it's, it's amazing here and really hot as well, sometimes tends to, and as really European country, we can enjoy all four seasons.

So when Janet was. And tells me, so the minus 20 and then summer gets flustered itself. And as some of my, no BSS said, it's pretty exclusive to be Latvian. They're less than 2 million who, which else audience can actually, um, which nation can actually say that? 

Joseph: [00:58:16] Yeah. Well, I, as an Italian, one of the things that I take pride in is that, you know, we come from the, uh, the Roman empire.

So I'm like, all right, we pulled our weight. We were the bad guys, some of it, somebody else's, 

Raitis Purins: [00:58:25] We have been on there, almost everyone and then Europe and Russia, Germany. So it's not the fun part of our history. Let's, let's look at the, uh, 1990s when the Latvia and got their independence again back. 

Joseph: [00:58:39] Well, congratulations, congratulations to that.

And then the other thing I wanted to talk to you about too is, um, cause you also, uh, outside of a Printful year, also, you play on the handball team. You represent the Latvian national team. So, uh, here's what I think handball is, is what we know to be handball where this last time I played, I was elementary school, but, um, it would either be a basketball or a tennis ball, and everybody would be in align and they would bounce a ball off the wall.

And then the next person would either have to catch it or punch it, but they couldn't hold it. If you held the ball, you're out. If you miss you're out, if you don't bounce it, floor, wall you're out. So, you know, easy thing to do during recess, 15 minutes, just do a quick run to handball. Um, so am I, am I close to my far off?

What, what is, what is a handball exactly? 

Raitis Purins: [00:59:27] You gave the definition of handball usually people in us and I guess Canada, you understand? So that's, that's handball. I, I even sure if I could represent our side of it too, that's just what we called it. Yeah. I seen on videos, but then I played team handle. So it's, um, basically team sports.

So two, two teams competing with each other. So when, uh, there's goalkeeper field players. So, so I'm gonna mix with basketball and football and you can also say like that. So, and there's a ball and there's goalkeeper and you actually get to have to get ball and opposite to goal by trolling a bit with a hat.

So some dribble involved, there's some, some rules into that. So, and it's pretty huge sports in Europe. So there's. Football soccer, soccer, sorry, soccer for bolus verus in Europe and then basketball. And that could be even Hannibal as the third one, which in, in terms of popularity. And also I played that. So that's my way, how after a long day in the office or in front of computer, as in the recent year is where I can get basically forget about sports.

So I play handball. I play, I play as a goalkeeper as well. So Google team handball and YouTube. And you understand what I'm talking about. 

Joseph: [01:00:37] Okay. Yeah. Uh, I'm, I'm, I'm interested in looking at it into myself. My, my, somebody they knew in elementary school, uh, he did try to invent something similar to what you're describing.

It was called Balker, uh, where it was soccer, but you would have to pick it up and you would have to punch the ball and try to get it into the net. It was just all, it was all punching. So interesting take on it, but I didn't have like. 

Raitis Purins: [01:00:59] Actually because girls didn't want to play football. So they invented handball. So undecided, they played also on, on, on the soccer field and outside, and now it's indoor sports also in Olympics. 

Joseph: [01:01:13] Oh, okay. Terrific. All right. Well with that, uh, I gotta say right as this has been fantastic and they've been helpful to me personally, too, because, um, you know, I, I have the luxury of getting to talk to so many people and I get access to so many resources.

So, you know, I, uh, I am, I am grateful for the opportunities that unfold literally on a daily basis. Um, so thank you for your time. Um, if you have any like last, uh, last words, parting wisdom, advice, anything you'd like to share with the, with audiences, this is feel free and then let the audience know how they can. Oh, I mean, getting, get in touch with you or just, um, uh, access Printful and get started. 

Raitis Purins: [01:01:53] Thanks. It was a pleasure talking to you. So, uh, you can find me on LinkedIn or Twitter or Instagram, so go on and follow there. And yeah, if you want to check Printful so printful.com, it's so easy and I will create a coupon card debutify.

So the name of the podcast, and you'll get our dollars off, like first a hundred people would get $5 off your first purchase. We have also sample orders, but there'll be the, basically for your also first Etsy, older at cylinder as well. 

Joseph: [01:02:22] Yeah, that sounds great. Thank you. 

Raitis Purins: [01:02:24] Have a great day, evening what time  you're calling now and it was a pleasure.

Joseph: [01:02:28] Thanks. Same here. All right. And to our audience, all the best take care and we'll check in soon. 

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