As my recurring audience knows, I'm a big fan of print on demand, namely because my partner is a talented artist and I’m too industrious not to want to put that to good use. There I said it. My guest Raitis Purins is head of a marketing division with roughly as many people in it as our whole company here at Debutify. There’s a lot of work to be done in the ecommerce space to bridge the gap between mainstream, household names we’ve known for years and the ecommerce industry. And printful is a treasured asset with the resources you can use to make a case for it yourself.
Printful is one of the industry's leading print-on-demand drop shipping businesses with more than 1600 employees and nine fulfillment centers in North Carolina, California, Mexico, Canada, Latvia, and Spain. Raitis joined Printful in 2016 and has since continued to lead and execute the company's winning marketing strategy, and successfully scale the marketing team from 5 to 80 people. He is responsible for content marketing, SEO, PPC, CRO, PR, and affiliate marketing.