One of the difficult lines to walk on is finding a way to effectively promote your business and brand, while also coming across as genuine. Thankfully, this does not dwell for too long in the arena of philosophy, because my guest Raul Galera of ReferralCandy joins me today to talk about a tangible solution to this problem.
Raúl Galera is the Chief Advocate at ReferralCandy, an app that allows ecommerce brands to set up and run customer referral programs. ReferralCandy is the leading platform in terms of referral marketing for ecommerce brands. Founded over 10 years ago, ReferralCandy has helped over 30,000 brands leverage the power of word-of-mouth and turn their customer base into their marketing team.
