Building and running an eCommerce brand is not easy. Sometimes, it can be daunting, especially if you're not sure if you're doing the right thing.
But the good news is... There are countless resources that can guide you as you run your business. And one of the most valuable resources you can get is books.
So, in this blog, we'll talk about the best eCommerce books you can read this year. These books are:
- Influence by Robert Cialdini
- Atomic Habits by James Clear
- Epic Content Marketing by Joe Pulizzi
- The E-Myth Revisited by Michael E. Gerber
- Ecommerce Evolved by Tanner Larsson
- eCommerce Marketing by Chloë Thomas and Rytis Lauris
- Building a StoryBrand by Donald Miller
These books will guide you from understanding consumer behavior and improving yourself to marketing and business strategies that will help you run your eCommerce brand.
Ready to fuel your mind with more knowledge? Here are...
7 eCommerce books improve your brand
Influence by Robert Cialdini
This book is about understanding people or your customers. It's important to understand consumer psychology so you can sell better.
Influence talks about techniques that will make people say "yes." Robert Cialdini was also the one who coined the term "social proof," which is one of the key principles of persuasion.
So, this is one of the best books if you want to have a deeper understanding of how you can persuade others. And you can use this to strengthen your strategies.
Atomic Habits by James Clear
As a brand owner, your daily habits will contribute to how you're achieving bigger goals. That's why it's important to cultivate good habits in your daily life.
Atomic Habits talks about just that. You can learn about how habits are formed and how you can build good habits for yourself.
This book will benefit you because you can be a more efficient leader and brand owner. You can continuously improve yourself and take action to achieve big wins in your business!
Epic Content Marketing by Joe Pulizzi
Joe Pulizzi is one of the leading experts in content marketing. Content marketing plays a key role in building your business and online presence.
So, this book will teach you the step-by-step process of creating effective content. You will learn how to create content that will make people act without you telling them to.
You'll learn how to develop content that will engage, inform, and capture the attention of your target audience. You will also know how to set up a process to create epic content and leverage marketing channels.
The E-Myth Revisited by Michael E. Gerber
This book talks about some of the reasons why some businesses fail and ensures yours won't be one of them.
You'll learn to get yourself to work on your business rather than just in it. This book will teach you how to set up strategies and systems that will run your business smoothly and successfully.
eCommerce Evolved by Tanner Larsson
The eCommerce industry is growing. This means you have more competitors in the space. But this book will walk you through building a successful eCommerce business!
You will learn the proven formula to scale your eCommerce brand and make it more profitable despite the competitive market.
This book will teach you the basic principles that will guide you. Not only that, but you can also learn about sales funnels, discover tools, and forecasting.
eCommerce Marketing by Chloë Thomas and Rytis Lauris
This is another book you should add to your list. eCommerce Marketing talks about how you can effectively market your eCommerce business.
You'll learn different methods to strengthen your marketing channels and the Customer MasterPlan Model. It's a system you can use to make decisions in your marketing strategies.
It also talks about improving your acquisition and retention. So, after reading this, eCommerce Marketing will be your go-to handbook.
Building a Story Brand by Donald Miller
This book tells you how to build a story brand that will enhance your messaging across all your platforms. Doing so can increase customer engagement and connect with your audience.
Effective storytelling and messaging are essential in online marketing to build a successful business. This book will improve the way you craft your messages and present your business to others.
Take your online business to the next level!
These books will help you change your approach to running and growing your online store. Because with these books, you can discover and create a new business strategy that will enhance your brand.
But sometimes, you don't have a lot of time to sit and read an entire book. That's where blogs and guides come in.
You can use resources that will easily teach you a specific topic of your choice, such as learning about eCommerce business models, search engine optimization, eCommerce website optimization, etc.
Using these online resources for eCommerce businesses can save you some time and give you exactly what you need at any given moment.