You're investing in ads. You're running tests. You're tweaking landing pages. But nothing's moving the needle. Sound familiar?
The issue isn't your targeting. It's that your content supply chain is broken. This system governs how your creative concepts become live campaigns. When this system fails, growth stalls. If you're still spending more but seeing fewer gains, it's time to look at how your teams plan, produce, test, and launch fresh content. A clogged content supply chain might be the biggest drag on your revenue.