Social Media Marketing

4 min read

29 Jun 2023

How to Repost on Instagram: Mastering the Art of Sharing Content

How to Repost on Instagram: Mastering the Art of Sharing Content

In the ever-evolving world of social media, Instagram has emerged as a powerful platform for sharing content and connecting with a global audience.

With millions of users and a vast array of captivating visuals, it's no wonder that businesses, influencers, and individuals alike are striving to master the art of reposting on Instagram. Reposting allows you to share and showcase content from other users, expanding your reach, fostering engagement, and tapping into a wealth of creative inspiration.

This article will explore the intricacies of reposting on Instagram and the benefits of mastering the art of sharing content. Whether you're a beginner looking to enhance your Instagram presence or an expert seeking to revamp your reposting strategies, this guide will equip you with the knowledge and tools to maximize your impact on this dynamic platform.

Get ready to unlock the secrets of successful Instagram reposting and take your Instagram strategy game to new heights.

What is reposting?

What is reposting?

Reposting refers to the act of sharing or publishing content that has already been posted by someone else on a different platform or social media account. It involves taking an existing post, whether a text, image, video, or any other content, and sharing it again on another platform, mobile device, or account.

Reposting has become increasingly common with the rise of social media platforms such as Facebook, Twitter, Instagram, and TikTok. Instagram reposting allows users to share interesting, entertaining, or informative video content with their followers or audience, even if they did not create it themselves.

Different methods of reposting on Instagram

Reposting on Instagram is a popular way to share content from other users with your followers. It allows you to curate interesting and relevant posts while giving credit to the original creator.

Here are some different methods of reposting on Instagram:

1. Manual reposting: This is Instagram's most basic reposting method.

It involves taking a screenshot of only the image or post you want to share, cropping it if necessary, and then uploading it to your Instagram feed or story.

However, it's important to remember to credit the original creator by mentioning their username in the caption or tagging them in the photo.

2. Instagram's "repost" feature: In November 2022, Instagram introduced a built-in repost feature called "Regram."

This feature lets you repost someone else's content directly to your feed. To use it, tap on the three dots (...) at the top right corner of the post you want to repost and select "Repost."

Instagram will automatically generate a reposted version of the original Instagram photo or the Instagram story or video you post, including the original caption and credit to the other Instagram account or content creator.

You can then customize the caption and share it with other Instagram users and your followers.

3. Third-Party Apps: Several third-party apps specialize in reposting on Instagram.

These apps make the reposting process easier and more convenient. They allow you to share posts from other users directly on your feed or story while crediting the original creator.

Some popular third-party apps for reposting on Instagram include Repost for Instagram, InstaRepost, and Regrann.

4. Tagging and Mentioning: Another way to repost on Instagram is by tagging or mentioning the original creator in your post.

This method is commonly used when you want to share someone's content without reposting it directly. Upload your photo or video, and in the caption, mention the username of the original creator and provide a brief description or context for add a post.

This way, your followers can easily find the original content and engage with the creator directly.

When reposting on Instagram, it's important to remember just a few steps and key points. Always credit the original creator by mentioning their username or tagging them in the post.

Respect copyright restrictions and only repost content that you have permission to share. Additionally, try to add value to the user generated content when reposting by providing your thoughts, insights, or commentary.

This helps new brand ambassadors engage your audience and foster meaningful discussions around the shared content.

Finding quality content to repost on the Instagram app

Finding quality content to repost on Instagram is essential for maintaining an engaging and diverse feed.

Here are some effective ways to discover valuable content:

Following relevant accounts

1. Identifying accounts with valuable content: Start by identifying accounts that consistently produce high-quality and relevant content in your niche or industry.

Look for accounts that align with your brand's values and target audience. Pay attention to their posts' engagement and interaction levels to gauge their content marketing strategy's quality.

2. Engaging with content creators: Once you've identified accounts with valuable content, engage with their posts by liking, commenting, and sharing your thoughts.

Building relationships with content creators can lead to collaborations and opportunities for reposting their content. Engaging with their posts also increases their chances of noticing your account and potentially reciprocating the engagement.

Exploring hashtags and geotags:

1. Using hashtags to discover content: Utilize relevant or branded hashtags to explore a wide range of content on Instagram.

Search for hashtags that are popular within your niche or industry. This will help you discover posts from accounts you may not follow.

Take note of the quality and engagement levels of the posts under these hashtags to find content worth reposting.

2. Searching for location-specific posts: If you're looking to feature content from a specific location, use geotags to find posts from that area.

This is particularly useful for businesses targeting a local audience or showcasing travel-related content. You can find unique and engaging content that aligns with your brand's message by searching for posts with a specific location.

Remember, when choosing content to repost, focus on quality, relevance, and authenticity. Ensure the content aligns with your brand's values and resonates with your audience.

Additionally, permission must always be obtained from the original poster or content creator and proper credit should be given when reposting their work.

Instagram post reposting best practices

Instagram post reposting best practices

Reposting content on platforms like Instagram can be a great way to engage with your audience and showcase valuable content.

However, it's important to follow best practices to ensure that the reposted content aligns with your brand and adds value to your audience.

Here are some best practices for choosing and adding value to the content you are reposting app here:

Choosing the right content to repost

1. Relevance to your audience: When selecting content to repost, consider whether it will resonate with your target audience.

Look for content that aligns with your brand's values, interests, and niche. This will help ensure the reposted content is meaningful and valuable to your followers.

2. High-quality visuals and engaging captions: Choose content that has visually appealing images or videos. High-quality visuals will more likely capture your audience's attention and encourage engagement.

Additionally, pay attention to the captions accompanying the content. Engaging captions can provide context and encourage conversations around the reposted content.

Adding value to the reposted content

1. Providing additional context or insights: Consider adding your insights or context when reposting content. This can help your audience understand why you find the content valuable and how it relates to your brand or industry.

Sharing your thoughts, opinions, or expertise can also spark meaningful discussions among your followers close friends.

2. Sharing personal experiences or opinions: Another way to add value to the reposted content is by sharing your personal experiences or opinions related to the content.

This can make the reposted content more relatable and authentic. By sharing your unique perspective, you can further engage your audience and build a stronger connection with them.

Remember, when reposting content, always obtain permission from the original content creator and give proper credit. This shows respect for their work and helps maintain a positive relationship with content creators.

By following these best practices, you can ensure that the content you repost and re share on Instagram adds value to your audience and contributes to your brand's online presence.

Six Steps on How to Repost on Instagram

Step 1: Find Quality Content to Repost

The first step in reposting on Instagram is to find high-quality content that aligns with your brand or interests.

Two primary methods for discovering content are following relevant accounts and exploring hashtags/geotags. By following accounts that share valuable content within your niche, you can engage with content creators and potentially collaborate with them.

Exploring hashtags and geotags allows you to find posts relevant to your target audience or location-specific content.

Step 2: Choose the Right Instagram Reposting Method

Once you've found the content you want to repost, choosing the right method for reposting is important.

There are several options available, including manual reposting, using a third party app third-party apps, or utilizing Instagram's built-in repost feature.

Each method has pros and cons, so choosing the one that best suits your needs and preferences is essential.

Step 3: Obtain Permission and Give Proper Credit

Before reposting someone else's content, obtaining permission from the original creator is crucial.

You can do this by sending them a direct message or commenting on their post. Once you have their permission, giving proper credit to feed posts is important by tagging them in the caption or using the reposting app's attribution features.

This shows respect for the original creator and private account and helps you build positive relationships within the Instagram community.

Step 4: Add Your Personal Touch

While reposting is about sharing someone else's content, adding your personal touch is essential to make it unique. Write a thoughtful caption that adds value to the original post, and resonates with your audience.

You can also use editing tools to enhance the visuals or add your brand's watermark to maintain consistency and brand recognition.

Step 5: Engage with the Original Content Creator and Your Audience

Reposting on Instagram is not just about sharing content; it's also an opportunity to engage with the original content creator and your audience.

Tag the creator of video post in your repost and leave a genuine comment expressing your appreciation. Encourage your followers to engage with the post by asking questions or inviting them to share their thoughts.

Building a community around the shared content can lead to meaningful connections and increased engagement.

Step 6: Monitor and Analyze Your Reposting Strategy

To ensure the effectiveness of your reposting strategy, it's crucial to monitor and analyze the performance of your reposted content. Monitor engagement, reach, and follower growth metrics to understand what resonates with your audience.

Use Instagram's built-in analytics or third-party tools to gain valuable insights and make informed decisions for future reposting endeavors.

Master the art of sharing content on your Instagram feed!

Mastering the art of sharing content on Instagram can bring immense value to your brand and online presence.

By carefully selecting and reposting quality content, you can captivate your audience, establish your brand's identity, and foster meaningful connections with content creators.

So, embrace the power of sharing content on Instagram and unlock its full potential for your business.

For more tips, discover the ultimate Instagram marketing guide!

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Diane Eunice Narciso

Diane Eunice Narciso is a content marketer, strategist, and writer who's skilled and passionate about marketing, social media, eCommerce, etc. And is also an expert in sales and business development nurturing strategic partnerships and collaborations.

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