1. Your audience is there.

Threads reached 100 million sign-ups just five days after its launch, which makes it the fastest-growing app in history.
Your target customers/ audience are most likely there amidst the millions of users who signed up. So, don't miss this opportunity to reach them!
2. You can express your feelings.
With threads, you can type in up to 500 characters, double the limit for the 280-character limit of Twitter.
Because of this, you can better express your feelings or tell your stories in a detailed way without making your followers dig through multiple threads.
3. Easy to interact with other people.
Interacting with other people on Threads is easy and quick. If you are an Instagram user, three of these four icons will be familiar:

- A heart to like someone's post.
- A quote bubble if you want to reply directly to the thread. (On Instagram, this is used to open the comment section.)
- A repost button allows you to repost the thread directly to your profile. Or quote the thread by adding a text of your own.
- A paper airplane that you can use if you want to share your post on other platforms.
4. Crossposting from Threads to Instagram in a swift.
Threads is Instagram's new best friend. That's why Meta made sharing content between these two apps easy.
You can add your own or any public thread to your IG story. Click the paper airplane, and Instagram will launch automatically. You can then share or edit the post there directly.
5. Verified on Instagram? You're verified on Threads as well.
No need to worry if you want that blue check! Because if your account is verified on IG, your Threads account will also be verified.
Once a verified IG account creates an account on Threads, its blue check is automatically carried over to its same username.
So, what are you waiting for...