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Conversion Rate Optimization

The Ultimate Guide To Optimizing Ecommerce Site Navigation For Higher Conversions

First impressions matter. Yes, we know it’s a cliche. But in this case, it’s actually something that you should really have at the forefront when designing your online store. When potential clients land on your website, they want to find an organized platform where they can easily find what they’re looking for. If they run into too many hurdles, they can just as easily click off and try the next online store. And that’s something you don’t want to even cross their mind because, in eCommerce, the next store is just a click or thumb swipe away. Therefore, you need...Continue reading »

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E-commerce Tips & Tricks

6 Types Of Ecommerce Videos To Effectively Convert Visitors To Buyers On Your Online Store

Your online store is humming along nicely. You created a fantastic website and included all the bells and whistles that pull in visitors to buy your products. However, despite all this, your sales seem to be flattening. Your competitors seem to have developed a potent potion that sees their business take off and keep on an upward trajectory. The problem isn’t in your marketing efforts. Well, maybe a bit. After all, you’re leaving out what is arguably the most effective advertising medium; eCommerce videos. Video content marketing has grown exponentially over the past few years as business on the internet...Continue reading »

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Conversion Rate Optimization

How To Create And Effectively Manage Your Ecommerce Sales Funnel To Increase Conversions

Customers don’t land in your online store out of the blue and buy products. No, far from it. There’s a series of steps that they go through, without even knowing that you’re at the other end of the string, reeling them in. Of course, some will get lost along the way, each stage claiming potential customers. This goes on until you reach the final step where people actually put items in their carts and clear them. What we’ve loosely described is known as an eCommerce sales funnel. It starts at the point where a customer comes to know of your...Continue reading »

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E-commerce Tips & Tricks

5 Best Ecommerce Platforms in 2020-21 To Benefit From The Accelerated Shift to Online Retail

Introduction Amid the COVID19 crisis reshaping our retail world, consumers' habit around shopping has altered to a great extent. The frequency of users flocking to an online store for all essential and non-essential items has increased drastically. Amazon, for instance, the leading retail giant recorded a revenue of $75.5 billion in Q1 followed by nearly $89 billion in Q2 2020. These numbers not only convey the reach of Amazon but also how the pandemic has fast-tracked digital transformation.  Retail eCommerce websites worldwide registered 22 billion visits in June, up from 16 billion visits in January 2020. Albeit a by-product of...Continue reading »

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E-commerce Tips & Tricks

9 Powerful Tips For Successful Email Re-Engagement Campaigns On Your Ecommerce Store

No matter the stage at which a customer is in their journey to a purchase, communication is key. Email Re-engagement campaigns are one of the most cost-effective ways to keep in touch with customers. Not only is it a simple way to get information about your store to the customer, it can tell you a lot even before getting a reply. To do email re-engagement campaigns properly, you have to get your site’s automation settings right. Download the free Debutify theme to set proper responses to customer actions at checkout and other store points.  Check out these tips on how...Continue reading »

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E-commerce Tips & Tricks

A Smart Guide To Selling High-Priced And High-Quality Ecommerce Products

Different types of products have varying levels of difficulty when it comes to selling. For some, customers just don’t find them necessary. Others have such a unique purpose that you’ll be dealing with few customers from the start. One of the more common types of products that can be hard to sell is high-priced and high-quality products. A lot of people are always looking to save. Regardless of the price and quality, selling products requires attractive product pages. To achieve this, download a free high-converting Shopify theme like Debutify and get more sales from various products. Let’s guide you on...Continue reading »

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Shopify

Top 15 Conversion-Killing Elements You Should Avoid On Your Shopify Store

As you go through your store’s website data, you’ll notice that some visitors leave when they get to certain pages. While you may have put in place some elements to help you convert more, it’s possible to forget about others doing the opposite. A lot of what drives potential customers away is what they see. To gain full control over your visuals, you need a great theme as your foundation. With a highly customizable ecommerce theme like Debutify, you can use the dashboard to make quick design changes. Download Debutify, the highest-convertin free Shopify theme!  Let’s go through some e-commerce...Continue reading »

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Shopify

How To Create The Best Product Images For Your Shopify Store

A lot of the time, the decision to buy is made while viewing the product page. There’s usually a bunch of details about a product, but one that always stands out is the product images. There are many ways to present this visual aspect and the product images you use are the key. Features such as zooming, scrolling through slides, etc. enhance the presentation. A theme like Debutify allows you to use add-ons like Product Tabs to refine these pages. Download Debutify, the highest-converting free Shopify theme and get more sales out of your product pages. Here are 18 powerful...Continue reading »

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Conversion Rate Optimization

The Ultimate Guide To Increasing Conversions With Effective Ecommerce Product Videos

Given the fierce competition in the eCommerce industry, you need to find a way to stand out. But that’s easier said than done. Even in your niche, securing a small slice of the market all to yourself is difficult. Therefore, you need to come up with a marketing strategy that trumps what your opponents are offering to the audience. One of the best ways to market your eCommerce brand is through video. Visual content catches the eye, moving pictures even more so. From the earliest days of marketing, video marketing has been around in the form of television commercials. Now...Continue reading »

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E-commerce Tips & Tricks

8 Powerful Ways To Build Customer Loyalty And Increase Conversions With An Ecommerce Blog

When business owners launch their online stores, they set up a marketing strategy that they put into play to bring traffic to the site. They engage professional photographers to get high-quality product images, launch social media campaigns, and also engage in email marketing. All this seems straight forward. However, there’s a feature of the marketing strategy that online brand owners would rather avoid. Blogging. Writing blogs seems like a challenging task to accomplish. You need several ideas and topics, and you also have to type out every single word. The very thought of all this is enough to take the...Continue reading »